You will work closely together with the team on managing and developing integrated marketing campaigns for the Teaching Centre’s English courses for adults namely myClass. The holder of this post will specifically support the Head of Marketing on strategic marketing planning and marketing and promotional activities with a strong focus on digital and social media marketing.

Details

Reference number KOR-MC-00016
Location Seoul, Korea
Salary Pay band 6/G (from KRW 3,644,167 per month)
Duration 10 months fixed-term
Closing date Thursday 23 May 2019

Role overview

ABOUT THE DEPARTMENT/TEAM

Marketing at the British Council is a strategic function which drives awareness, understanding and engagement with us across our diverse audiences. We use insight, knowledge and analysis of our market and our customers to engage them with the British Council’s international cultural relations mission, our products and services in the most impactful and effective way. We lead the development of our brand and use our expertise to tell inspiring stories to enhance our global reputation, build lifelong relationships, engage our staff and prove the impact of what we do.

WHAT YOU WILL BE DOING AND WHY

You will work closely together with the team on managing and developing integrated marketing campaigns for the Teaching Centre’s English courses for adults namely myClass. The holder of this post will specifically support the Head of Marketing on strategic marketing planning and marketing and promotional activities with a strong focus on digital and social media marketing. 

You will also need to liaise with and manage external service providers including design house, market research agencies, photographers, translators, etc. Ability to manage the performance of these external service providers is essential for this role.

WHAT IS INTERESTING ABOUT IT

You will have the opportunity to gain insight on the Adults English market while you manage and develop integrated marketing campaigns for the Teaching Centre’s English courses for Adults. This is a good opportunity for the successful candidate to gain exposure to all aspects of marketing, including performance marketing and lead generation.

WHAT WE ARE LOOKING FOR

You need to have a university degree minimum of five years’ solid working experience and track record of managing, developing and executing successful integrated marketing campaigns especially on digital and social media. You will need to demonstrate your experience and knowledge of developing and executing Search Engine marketing (SEM) and Search Engine Optimisation (SEO) campaigns. You must also be able to plan, monitor and reforecast budgets. To excel in this role, you need to be creative in your thinking and is motivated. Fluency in both English and Korean is essential for this post.

How to apply

https://tinyurl.com/KOR-MC-0016e